Creating the Perfect “Promise Statement”
Your promise statement is the big picture of your bottom line results and shows prospective clients what they can expect as a result of hiring you. As a Speaker, having an effective promise statement can be the difference between getting booked or just sitting on the sidelines.
I’ve seen thousands of promise statements from speakers, and I’m amazed at how many struggle to get it right. To help, I’ve created a simple exercise to help you create a powerful promise to your audience. By going through this exercise, you’ll be able to create a powerful promise statement just like these successful speakers:
- Business Performance for the New Economy – Ryan Estis
- Turning Good Employees into Great Leaders to Accelerate Growth – Gene Hammett
- Catapulting Your Speaking Business – Jane Atkinson