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[Podcast] Assembling an Epic Keynote with Patricia Fripp

Assembling an Epic Keynote with Patricia Fripp

Putting together a great keynote is a fine art. A good keynote likely weaves together elements of storytelling and dialog, much like a good Hollywood movie. Few people have a better handle on the art of keynotes than Hall of Fame speaker, Patricia Fripp. Patricia joins us for an information-packed episode on how to put together an epic keynote that will capture the audience’s attention and stay with them long after you’ve left the stage.

Listen Now!


Show Notes:

[1:27] What is the difference between a keynote and training?

[3:07] What is the quickest, most effective way to design a keynote?

[4:48] Keynotes have 3 main ingredients.

[9:26] Start with a high, end on a high.

[10:48] Patricia makes some interesting connections between a good keynote and a good Hollywood movie.

[14:40] How can we make our keynotes more memorable?

[18:30] It’s great to ask yourself “what are the skeptics thinking?”

[19:32] What is the best way to write a good closing?

[20:23] What is L.W.L?

[21:50] If a keynote has 3 main points, how do you go about constructing each of those points?

[27:12] If you’re going to start with a quotation, make it something the audience hasn’t heard before.

[30:56] Where is the start of the story, what happens, and what is the happy ever-after?

[31:59] Use dialog in your keynotes.

[37:18] The details can really sell your story.

[45:17] A speech is like a conversation…with more drama.

[46:23] If you’re telling your own story, can you still make other people the heroes?

[48:09] Can video clips supplement your main point in a keynote?

[52:03] Variety, variety, variety!

[52:51] How can you get booked again, again, and again?

[56:15] What are some of the biggest mistakes we make in building a keynote?

[58:09] How can you sell more from the back of the room?

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Want to hear more episodes of the Wealthy Speaker podcast or subscribe so you never miss an interview? Check out the podcast episode archive, HERE or subscribe on either iTunes or Stitcher below.



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