Quote: “Create your content for your listener and your audience; write your show notes for Google.” Traci DeForge
Do you currently have a podcast, or have you been thinking about starting one? Recording and producing a podcast takes a bit of work, but is it worth it, and what are the benefits? On this episode of The Wealthy Speaker Show, we’re happy to welcome Traci DeForge, who will share her expertise and wealth of knowledge on the best way to leverage your podcast to grow your speaking business.
With over three decades of expertise in Broadcast Media, Executive Management, and Fortune 500 Business Consulting, Traci DeForge is the founder of Produce Your Podcast, a premier podcast consulting and production agency that incorporates podcasting into the digital marketing strategy of B2B and B2C companies. With a diverse career spanning startups to Fortune 500 giants like Google and Hilton, she’s renowned for business development insights that drive innovation.
Highlights you won’t want to miss:
- Traci’s start into podcasting. [1:00]
- The benefits of having a podcast. [3:30]
- Finding your audience. [7:30]
- Utilizing your subject matter. [12:30]
- Milk your podcast for content. [18:30]
- Creating your CTA. [21:00]
- Giving something back. [25:00]
- How to become a great podcast guest. [28:00]
As CEO of Ladies Who Launch, Traci pioneered the Franchise Media Model, supporting women-owned businesses. An international podcast expert and speaker, she created the Podcast Management Academy, the industry’s only Podcast Management Certification Program and co-founded the Podcast Professionals Association. Traci hosts the ”Growth Accelerator Podcast”, “Journey to There” and co-hosts the popular “Ask Brien Radio Show” in Los Angeles. Recognized by ABC, NBC, CNN, CTV, and American Express Open, Traci is a proud member of the Rolling Stone Culture Council where she leads the Podcast Member Program.
If you would like to learn some great tips on how you can take your podcast to the next level, you simply can’t afford to miss this episode!
I hope you’ll listen and learn.
Links:
Traci’s website
Traci’s LinkedIn profile
Jane’s LinkedIn profile
Jane’s books
The Wealthy Speaker School
Jane’s Private Coaching Options
