Quote: “Podcasting has just exploded as a communication medium for so many different topics, and now you have an opportunity to reach out and be a part of this!” Case Lane

We’re always looking for different ways to get yourself in front of a new audience to share your valuable information.  On this episode of The Wealthy Speaker Show, we welcome Case Lane to share her expertise and take an in-depth look at the numerous advantages of being a podcast guest.  

Case is a global writer, entrepreneur, podcaster, traveller, and the founder of Ready Entrepreneur. A former diplomat, consultant and corporate executive, Case prepares aspiring entrepreneurs to understand how to take advantage of technology and global resources, to achieve lifestyle freedom by starting their own online business. Her latest book focuses on the rising opportunity to enhance your public speaking and personal brand through guest podcasting.  

Highlights you won’t want to miss:

• What you gain by being a podcast guest.  [1:00]
• Case has written HOW MANY BOOKS?  [5:30]
• Where to get started.  [8:30]
• How to seek out a great podcast.  [12:00]
• Be specific when looking at podcast topics.  [19:30]
• It’s not personal, you’re not always going to be a great fit.  [24:30]
• From thought to page…the process.  [29:30]

Looking to market your business or brand to a wider audience?  Join me to hear Case Lane share her ideas about why and how you can be a great podcast guest.   Jane Atkinson Click to tweet

For more than a decade, Case worked in Hollywood on the transition from physical to digital media and I saw first-hand the impact of implementing new technology on a workforce.  After doing everything she was supposed to do – studying, working, saving – she took a step back and decided to do what she really wanted to do.  Starting out in e-book self-publishing, she became even more interested in the broader world of online entrepreneurship which is growing rapidly before our eyes.  Using one of her pen names, she created Case Lane World, to incorporate her ideas around helping you tap the power you have to be independent and self-sufficient in a changing technological and global world.

If you would like to learn the ins and outs of guest podcasting to help build your audience or promote your product, you simply can’t afford to miss this episode!

I hope you’ll download and learn.

Links:

Case’s website
Case’s podcast
Case’s books