Quote: “It took me a few years to realize that actually, you want to speak in order to build the back end of the business because that’s where the big money is.” Colleen Francis
Have you ever thought you were a shoo-in to get the gig only to find out they chose someone else? Did you wonder what you could have done differently to create a more positive outcome? On this episode of The Wealthy Speaker Show, we’re thrilled to welcome sales expert Colleen Francis to share her ideas about making your customers confident in the decision to choose you.
Colleen is the Founder and President of Engage Selling Solutions and is driven by a passion for sales – and results. A successful sales leader for over 20 years, she understands the challenges of selling in today’s market. Clients note her frank, no-nonsense approach to solving problems and addressing opportunities – an approach that delivers sales results.
Highlights you won’t want to miss:
- When Colleen’s business began. [2:00]
- The evolution. [7:00]
- Finding discretionary wealth. [11:30]
- Make yourself the least risky option. [18:30]
- Questions to know if your values align. [22:30]
- Sticking to your lane. [28:30]
- Raising your fee. [30:00]
Colleen is the best-selling author of popular sales books including the recent Nonstop Sales Boom. She is a Certified Sales Professional (C.S.P.) and an inductee into the Speaking Hall of Fame. She is recognized as one of the foremost thought leaders on the future of selling by leading publications worldwide, including being named the #1 sales influencer to follow by LinkedIn.
If you would like some great ideas on how to produce positive results when pitching to the right decision confident customer, you simply can’t afford to miss this episode!
I hope you’ll download and learn.
Links:
Colleen’s website
Colleen’s LinkedIn profile
Colleen’s blog
Jane’s LinkedIn profile