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Industry Ups, Downs and Videos with Chris West
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What’s Hot in Demo Videos with Chris West

What’s Hot in Demo Videos with Jane Atkinson and Chris West
Listen to this Episode (00:34:13)
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Quote: “Get your process right and then have a storyteller help you share that on stage.” Chris West

When we last met with Chris West, he had some great advice about how we should be portraying ourselves in our demo videos to show that we have made the pivot to virtual to serve our clients through the pandemic.  Now here we are almost 2 years later, and the landscape of the speaking business has taken many turns.  We are thrilled to welcome Chris back to share what has changed and how we can keep our businesses thriving by showing the best of what we have to offer and showcase it in a way that will matter to the buyer.

Chris West is the owner and founder of Video Narrative, a production company that specializes in growing speaking businesses through brand clarity, speaker demo reels, and website design.

The origin of Chris’ narrative work came in a neurobiology class, where he first learned the power of story for organizing information in the mind.  Completing this research one May afternoon, he resolved never to create another video without telling an authentic story…a commitment that led to years of research on the way we connect, learn, and grow through stories.  


Highlights you won’t want to miss:

  • From transaction to transformation.  [2:00]
  • Gain clarity on how you serve your clients. [11:00]
  • Always be proactive.  [16:00]
  • It’s not just about being great on stage.  [22:30]
  • How to structure your video.  [25:00]
  • Be sure to engage your entire hybrid audience.  [27:30]
  • The Change Model.  [31:00]
  • Visualize to make it a reality.  [33:30]

Today Chris works alongside thought leaders to increase their message, clarity, and impact through powerful narratives.  When not creating demo videos, Chris is out backpacking with his wife and daughter and serves as the volunteer director of the Bukesa Children’s Home in Uganda, Africa.

If you would like to learn how to stay relevant and what your demo video needs to reflect the changing trends, you simply can’t afford to miss this episode!

I hope you’ll download and learn.


Chris’ website
Brand Camp: Week 1  Week 2  Week 3  Week 4
Great Demos to check out
Cassandra Worthy
Ozan Varol
Shola Richards  Shola Virtual
Jason O. Harris  Jason Virtual

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