Do you have a plan to scale your speaking business in 2018? If so, I have to ask: Have you set it yet? You know… that big, hairy, audacious goal that feels really good deep down? The one that gives you goosebumps? Maybe even scares you a little. As I fly home from Ottawa after attending
I always find the end of the year to be such an exciting time. Sure, we have the holidays and all the hustle and bustle celebrating with family and friends. But, as business owners, it becomes a time for us to truly reflect on the past year and take an accounting not only of the
Last week I had a big “ah ha” moment! On Tuesday it was about mid-morning, and I could feel my day starting to circle the drain. Things were not going my way. My inbox was overflowing thanks to a technical glitch that sent every email I deleted or filed away back into my inbox. I
If you are a professional speaker who wants to move your fee up the ladder quickly, you need to ensure that your inventory (dates on your calendar) are protected. To do this, you need to start exercising your ‘NO’ muscle. When we agree to every engagement that comes in, regardless of price, we are undermining
Odds are that at some point in your life you’ve taken some type of personality profile test – like DISC. These tools are often used in businesses to help avoid bad hires, manage more effectively and retain top talent by identifying the natural traits a person possess and then capitalizing on those for best performance.
I am writing this while flying high from our Accelerate Live 2017 conference in Minneapolis. You, my valued blog readers, will be benefiting from some of what I learned from the experts who participated. Specifically, the hustle required to build a million dollar speaking business. The theme of our event was moving your business towards a
Imagine you are a 10-year-old boy and your teacher asks you to emcee a Remembrance Day (Canada) ceremony in honor of veterans. The entire school will be there along with parents and you have never spoken in front of a large audience before. This was the exact situation that my grandson, Jayden, found himself in just
In football, a triple threat is someone who is great at passing, kicking and running. In entertainment, a triple threat is someone who can act, sing and dance. Ryan Gosling for example. In the speaking business, a triple threat (in my terms) is someone who is great at stagecraft, marketing and selling. Which ones of these are
I recently received an email from Betsy Allen that asked a question about marketing initiatives that I get all the time: “What income generating marketing activities should I be doing on a daily basis to get more speaking business?” In episode #61 of The Wealthy Speaker Podcast, I’m answering this question and sharing 15 Marketing
Undoubtedly, everyone reading this blog has experienced a setback in their business when the great plan in their head didn’t exactly go as planned when executed. While at the moment it can be frustrating and disappointing, it isn’t a failure. It’s just a setback in your speaking business and a reminder that when things go
So often, the experts of the internet tell us what we “should” be doing to grow our businesses. The problem with this, however, is that not all businesses are created equal and what may work for one business may not work for another. It is up to all of us as entrepreneurs to push back and ask ourselves,
I think one thing anyone reading this article can agree on is that developing effective marketing strategies for your speaking business is essential for finding and securing new prospects and clients. So, let me ask you this: Do you have effective marketing strategies in place and are they doing what you want them to do?
Do you have a plan to scale your speaking business in 2018? If so, I have to ask: Have you set it yet? You know… that big, hairy, audacious goal that feels really good deep down? The one that gives you goosebumps? Maybe even scares you a little. As I fly home from Ottawa after attending
I always find the end of the year to be such an exciting time. Sure, we have the holidays and all the hustle and bustle celebrating with family and friends. But, as business owners, it becomes a time for us to truly reflect on the past year and take an accounting not only of the
Last week I had a big “ah ha” moment! On Tuesday it was about mid-morning, and I could feel my day starting to circle the drain. Things were not going my way. My inbox was overflowing thanks to a technical glitch that sent every email I deleted or filed away back into my inbox. I
If you are a professional speaker who wants to move your fee up the ladder quickly, you need to ensure that your inventory (dates on your calendar) are protected. To do this, you need to start exercising your ‘NO’ muscle. When we agree to every engagement that comes in, regardless of price, we are undermining
Odds are that at some point in your life you’ve taken some type of personality profile test – like DISC. These tools are often used in businesses to help avoid bad hires, manage more effectively and retain top talent by identifying the natural traits a person possess and then capitalizing on those for best performance.
I am writing this while flying high from our Accelerate Live 2017 conference in Minneapolis. You, my valued blog readers, will be benefiting from some of what I learned from the experts who participated. Specifically, the hustle required to build a million dollar speaking business. The theme of our event was moving your business towards a
Imagine you are a 10-year-old boy and your teacher asks you to emcee a Remembrance Day (Canada) ceremony in honor of veterans. The entire school will be there along with parents and you have never spoken in front of a large audience before. This was the exact situation that my grandson, Jayden, found himself in just
In football, a triple threat is someone who is great at passing, kicking and running. In entertainment, a triple threat is someone who can act, sing and dance. Ryan Gosling for example. In the speaking business, a triple threat (in my terms) is someone who is great at stagecraft, marketing and selling. Which ones of these are
I recently received an email from Betsy Allen that asked a question about marketing initiatives that I get all the time: “What income generating marketing activities should I be doing on a daily basis to get more speaking business?” In episode #61 of The Wealthy Speaker Podcast, I’m answering this question and sharing 15 Marketing
Undoubtedly, everyone reading this blog has experienced a setback in their business when the great plan in their head didn’t exactly go as planned when executed. While at the moment it can be frustrating and disappointing, it isn’t a failure. It’s just a setback in your speaking business and a reminder that when things go
So often, the experts of the internet tell us what we “should” be doing to grow our businesses. The problem with this, however, is that not all businesses are created equal and what may work for one business may not work for another. It is up to all of us as entrepreneurs to push back and ask ourselves,
I think one thing anyone reading this article can agree on is that developing effective marketing strategies for your speaking business is essential for finding and securing new prospects and clients. So, let me ask you this: Do you have effective marketing strategies in place and are they doing what you want them to do?
Build a speaker positioning strategy that clarifies your message, attracts the right buyers, and helps you become the go-to speaker in your niche