This past week I attended my first Masters Golf Tournament at Augusta National Golf Course. I surprised my husband with the tickets for Christmas, and we were both blown away by the experience and the operation. I say “operation” because each day approximately 30,000 people descended on this golf course all at once and it
Like it or not, selling is a necessity for speakers. It doesn’t have to be intimidating, though. Hall of Fame Speaker and CEO of Engage Selling, Colleen Francis shows the audience how to sharpen their sales game. There are a lot of practical sales tips here that will help any speaker. Go from finding the
The ability to tell your story is a skill that every speaker should develop. It involves examining your past to understand how it has led you to the present; picking through the minor details to find the truly transformative events that have led you to where you are today. There are many marketing benefits that
How often do you go to a business or person’s website and you can’t quite figure out what they do? That’s because they are missing key website elements that distinguish what they offer. We spend a tremendous amount of effort (and dollars) trying to drive people to our websites. Therefore, it’s so important to make
Have you ever had a moment in your career that you thought was going to sink the ship? Last week I was talking to a speaker friend named John who confided in me a recent setback. He started the conversation with, “Jane, I had a bomb!” He had been asked to do a multi-gig webinar
Social media and email broadcasting have changed over the past few years, giving business owners who maintain an online presence so much to think about. Should I have a Facebook business page? Should I start a Facebook group? How often should I email prospective clients – and how often is too much? These questions aside,
Last weekend at the Oscars, Chris Rock took dead aim at the elephant in the room by addressing the #OscarsSoWhite controversy. Like him or hate him, he (and the Oscar’s producers) dove head first into the debate and showed the audience that they were serious about seeking change. So how does this translate to speaking?
At our recent event in Dallas, the talented Michael Hoffman shared several ideas that speakers can use to go deeper with their corporate clients. Let’s examine a few ideas to becoming the “go to” content provider for your clients. Imagine this scenario: Do you see how having a well thought out offering can allow you
A few months ago, I shared a guest post from author and speaking coach, Judy Carter, on 7 Tips to Write a TED Talk in 20 Minutes. I’ve asked Judy back to share some more great information with you. Here are 6 Steps to Write an Hour Speech in 48 Hours. I hope you enjoy!! 6 Steps
Advertisers spent roughly $5 million dollars for a 30 second commercial to air during the Super Bowl. Those commercials do not always lead us directly to the point but are typically meant to evoke some emotion. They are designed to make you think while raising their brand power and the most successful will last in our
Years ago I saw speaker’s agent Holli Catchpole (one of my idols!) give a talk at an NSA conference. She was talking about how she and her then boss, Tony Alessandra, kept a close eye on the accountant’s reports. They were constantly studying the Profit and Loss sheet to see where they could trim expenses
Have you ever turned a corner in your business and felt like you had suddenly hit your stride? We call these Flashpoints. Many speakers’ careers follow a similar path. They work hard and grind it out for a few years and then suddenly they hit a flashpoint – that moment when things fall into place
This past week I attended my first Masters Golf Tournament at Augusta National Golf Course. I surprised my husband with the tickets for Christmas, and we were both blown away by the experience and the operation. I say “operation” because each day approximately 30,000 people descended on this golf course all at once and it
Like it or not, selling is a necessity for speakers. It doesn’t have to be intimidating, though. Hall of Fame Speaker and CEO of Engage Selling, Colleen Francis shows the audience how to sharpen their sales game. There are a lot of practical sales tips here that will help any speaker. Go from finding the
The ability to tell your story is a skill that every speaker should develop. It involves examining your past to understand how it has led you to the present; picking through the minor details to find the truly transformative events that have led you to where you are today. There are many marketing benefits that
How often do you go to a business or person’s website and you can’t quite figure out what they do? That’s because they are missing key website elements that distinguish what they offer. We spend a tremendous amount of effort (and dollars) trying to drive people to our websites. Therefore, it’s so important to make
Have you ever had a moment in your career that you thought was going to sink the ship? Last week I was talking to a speaker friend named John who confided in me a recent setback. He started the conversation with, “Jane, I had a bomb!” He had been asked to do a multi-gig webinar
Social media and email broadcasting have changed over the past few years, giving business owners who maintain an online presence so much to think about. Should I have a Facebook business page? Should I start a Facebook group? How often should I email prospective clients – and how often is too much? These questions aside,
Last weekend at the Oscars, Chris Rock took dead aim at the elephant in the room by addressing the #OscarsSoWhite controversy. Like him or hate him, he (and the Oscar’s producers) dove head first into the debate and showed the audience that they were serious about seeking change. So how does this translate to speaking?
At our recent event in Dallas, the talented Michael Hoffman shared several ideas that speakers can use to go deeper with their corporate clients. Let’s examine a few ideas to becoming the “go to” content provider for your clients. Imagine this scenario: Do you see how having a well thought out offering can allow you
A few months ago, I shared a guest post from author and speaking coach, Judy Carter, on 7 Tips to Write a TED Talk in 20 Minutes. I’ve asked Judy back to share some more great information with you. Here are 6 Steps to Write an Hour Speech in 48 Hours. I hope you enjoy!! 6 Steps
Advertisers spent roughly $5 million dollars for a 30 second commercial to air during the Super Bowl. Those commercials do not always lead us directly to the point but are typically meant to evoke some emotion. They are designed to make you think while raising their brand power and the most successful will last in our
Years ago I saw speaker’s agent Holli Catchpole (one of my idols!) give a talk at an NSA conference. She was talking about how she and her then boss, Tony Alessandra, kept a close eye on the accountant’s reports. They were constantly studying the Profit and Loss sheet to see where they could trim expenses
Have you ever turned a corner in your business and felt like you had suddenly hit your stride? We call these Flashpoints. Many speakers’ careers follow a similar path. They work hard and grind it out for a few years and then suddenly they hit a flashpoint – that moment when things fall into place
Build a speaker positioning strategy that clarifies your message, attracts the right buyers, and helps you become the go-to speaker in your niche