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When Does Saying No to a Speaking Engagement Make Sense - Featured Image

When Does Saying No to a Speaking Engagement Make Sense?

When I talked to Joe Calloway on the podcast a few weeks ago, I asked him, “If you could go back and talk to yourself 30 years ago when you were first starting out, what advice would you give Young Joe? He said, “I wish I would have said “no” to more things sooner.” Isn’t

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5 Keys to Scaling Your Speaking Business - Featured Image

5 Keys to Scaling Your Speaking Business

Getting your speaking business off the ground is one thing. You’ve worked hard to pick your lane and develop systems for getting booked—it likely hasn’t been easy. But the reality of scaling your speaking business is that what got you to your first $100K is NOT going to get you to $500K or beyond. We have a

READ MORE
Are You Prepared to Over Deliver? - Featured Image 1

Are You Prepared to Over Deliver?

I used to caution my clients to not give until it hurts. And I stand by the idea of not creating a win-lose situation (for you) in negotiations. But once you reach a win-win, I believe your job is to then over deliver. Let me explain. A Sudden Realization This past year, I’ve been studying wealth. My primary

READ MORE
Feeling Stuck? Remember Your Resilience! - Featured Image

Feeling Stuck? Remember Your Resilience!

On my way to the cottage last week, I was binge-listening podcasts. With 3 hours in the car, you want to make it productive, right?  I stumbled across Marie Forleo’s speech “Everything is Figureoutable” on Super Soul Sundays with Oprah, so I gave it a listen on the drive. It was a terrific message about

READ MORE

What Does Your Dream Business Look Like?

Having been working toward my dream business for nearly 30 years, it’s something that I think about often.   How often do you reflect on that question? When was the last time you really sat down to think about what your perfect day would look like tomorrow? A year from now? 5 years from now? Back when

READ MORE
5 Systems You Need to Run a More Efficient Speaking Business - Featured Image

5 Systems You Need to Run a More Efficient Speaking Business

I just realized I might be taking my own business systems for granted. The question came up, “Doesn’t everybody have templates in place to answer emails easily?” But my clients tell me that they don’t. Does it make me a freak if an efficient system gets me more excited than a fabulous piece of jewelry

READ MORE
What are you devoted to - Featured Image

What Are You Devoted To?

Devotion can come in different forms. When it comes to business, where do you devote your time and energy? And is that devotion paying off? These past few months, I’ve been devoted to putting together a program for speakers like nothing else available in the speaking world. It’s designed to help people just like you

READ MORE
Is Perfectionism Holding Back Your Business Growth - Featured Image

Is Perfectionism Holding Back Your Business Growth?

Maybe you’ve been there before… You are knee-deep in a project, and you keep tweaking and refining and adjusting, going round and round in circles until you just want to throw the whole thing away and start over! Does that sound familiar? Dan Sullivan talks about getting projects to 80% before handing them off to

READ MORE
Make the Most of the NSA Influence 2019 Conference - Featured Image

Make the Most of the NSA Influence 2019 Conference

The finest of the speaking industry will descend on Denver on July 27-30 for NSA Influence 2019, the annual conference of the National Speakers Association (NSA). People frequently ask me if they should attend Influence, and I usually say “yes.” The event provides a unique opportunity to learn more about the business, network with peers,

READ MORE
Four Steps to Add Coaching to Your Speaking Business - Jane Atkinson

Four Steps to Add Coaching to Your Speaking Business

So, you want to be a coach? Let’s look at four steps you can follow to add coaching to your speaking business. Many of my clients are adding coaching to their mix of offerings. Personally,  I think it’s a great idea. Coaching between speaking engagements is a great way to bring in additional income to

READ MORE
how to turn your website bio into a selling tool - jane atkinson

How to Turn Your Website Bio Into a Selling Tool

How do we write a killer website bio that makes our clients pick up the phone or email us to ask us if their date is free on our calendars? Do you think someone who charges $1,000 per biography might know something about it? Last year I had copywriter Caroline Mays on my podcast to

READ MORE
missed branding opportunity - jane atkinson

Your Missed Branding Opportunity

Every day I get about a hundred business emails. Some days, it’s even more. One thing I’ve noticed is that a large majority of these emails have @gmail.com at the end of them. You saw that I mentioned these are business emails, right? So, let’s talk about a big missed marketing and branding opportunity that

READ MORE
When Does Saying No to a Speaking Engagement Make Sense - Featured Image

When Does Saying No to a Speaking Engagement Make Sense?

When I talked to Joe Calloway on the podcast a few weeks ago, I asked him, “If you could go back and talk to yourself 30 years ago when you were first starting out, what advice would you give Young Joe? He said, “I wish I would have said “no” to more things sooner.” Isn’t

READ MORE
5 Keys to Scaling Your Speaking Business - Featured Image

5 Keys to Scaling Your Speaking Business

Getting your speaking business off the ground is one thing. You’ve worked hard to pick your lane and develop systems for getting booked—it likely hasn’t been easy. But the reality of scaling your speaking business is that what got you to your first $100K is NOT going to get you to $500K or beyond. We have a

READ MORE
Are You Prepared to Over Deliver? - Featured Image 1

Are You Prepared to Over Deliver?

I used to caution my clients to not give until it hurts. And I stand by the idea of not creating a win-lose situation (for you) in negotiations. But once you reach a win-win, I believe your job is to then over deliver. Let me explain. A Sudden Realization This past year, I’ve been studying wealth. My primary

READ MORE
Feeling Stuck? Remember Your Resilience! - Featured Image

Feeling Stuck? Remember Your Resilience!

On my way to the cottage last week, I was binge-listening podcasts. With 3 hours in the car, you want to make it productive, right?  I stumbled across Marie Forleo’s speech “Everything is Figureoutable” on Super Soul Sundays with Oprah, so I gave it a listen on the drive. It was a terrific message about

READ MORE

What Does Your Dream Business Look Like?

Having been working toward my dream business for nearly 30 years, it’s something that I think about often.   How often do you reflect on that question? When was the last time you really sat down to think about what your perfect day would look like tomorrow? A year from now? 5 years from now? Back when

READ MORE
5 Systems You Need to Run a More Efficient Speaking Business - Featured Image

5 Systems You Need to Run a More Efficient Speaking Business

I just realized I might be taking my own business systems for granted. The question came up, “Doesn’t everybody have templates in place to answer emails easily?” But my clients tell me that they don’t. Does it make me a freak if an efficient system gets me more excited than a fabulous piece of jewelry

READ MORE
What are you devoted to - Featured Image

What Are You Devoted To?

Devotion can come in different forms. When it comes to business, where do you devote your time and energy? And is that devotion paying off? These past few months, I’ve been devoted to putting together a program for speakers like nothing else available in the speaking world. It’s designed to help people just like you

READ MORE
Is Perfectionism Holding Back Your Business Growth - Featured Image

Is Perfectionism Holding Back Your Business Growth?

Maybe you’ve been there before… You are knee-deep in a project, and you keep tweaking and refining and adjusting, going round and round in circles until you just want to throw the whole thing away and start over! Does that sound familiar? Dan Sullivan talks about getting projects to 80% before handing them off to

READ MORE
Make the Most of the NSA Influence 2019 Conference - Featured Image

Make the Most of the NSA Influence 2019 Conference

The finest of the speaking industry will descend on Denver on July 27-30 for NSA Influence 2019, the annual conference of the National Speakers Association (NSA). People frequently ask me if they should attend Influence, and I usually say “yes.” The event provides a unique opportunity to learn more about the business, network with peers,

READ MORE
Four Steps to Add Coaching to Your Speaking Business - Jane Atkinson

Four Steps to Add Coaching to Your Speaking Business

So, you want to be a coach? Let’s look at four steps you can follow to add coaching to your speaking business. Many of my clients are adding coaching to their mix of offerings. Personally,  I think it’s a great idea. Coaching between speaking engagements is a great way to bring in additional income to

READ MORE
how to turn your website bio into a selling tool - jane atkinson

How to Turn Your Website Bio Into a Selling Tool

How do we write a killer website bio that makes our clients pick up the phone or email us to ask us if their date is free on our calendars? Do you think someone who charges $1,000 per biography might know something about it? Last year I had copywriter Caroline Mays on my podcast to

READ MORE
missed branding opportunity - jane atkinson

Your Missed Branding Opportunity

Every day I get about a hundred business emails. Some days, it’s even more. One thing I’ve noticed is that a large majority of these emails have @gmail.com at the end of them. You saw that I mentioned these are business emails, right? So, let’s talk about a big missed marketing and branding opportunity that

READ MORE
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